Data protection Policy

Data protection, data security and the responsible handling of personal data are very important to us (DynaTag AG, "" and "").

In this data protection declaration, we describe how we collect and process information by which you can possibly be identified (personal data) when you visit our website, use our applications, buy our products or use our services.

1. Personal data that we collect and process in order to make our website available

Active disclosure of personal data is not required for the use of our website. When you visit our website, we collect technical data in order to make our website available.

With every connection to a web server, the server on which we provide our website and applications automatically logs and saves certain technical data. This data includes the IP address and the operating system of your device, the date and time of use, the website from which you are visiting us and the type of browser with which you access our website. As far as we process personal data, we do this in order to offer you the best possible user experience and to guarantee the security and stability of our systems.

We use fonts from Google (Google Fonts) on our website. In order to integrate the fonts from Google Fonts into the website, your browser connects to the Google LL.C. server. ("Google") in California. The IP address of your device is transmitted to Google. You can find more information about Google Fonts here:

2. Personal data that we collect and process for the provision of services

We collect and process contract-relevant personal data for the purpose of providing services and providing information about our services.

To answer your inquiries, we need your first name, last name and email address. For opening a customer account, concluding and processing contracts relating to the use of chargeable services and for shopping in the web shop (,, we need further information, in particular the means of payment you have chosen as well as information required for regulatory purposes in particular to the holder of the organizational data and to the recipient of the invoice.

Our partners Stripe ( or PayPal ( process your payments directly for us (except when paying by bank transfer). We only receive transaction data such as the amount of the transaction and a payment confirmation from Stripe and PayPal. We do not collect or store any credit card information. You can find information on how Stripe and PayPal handle your payment data here:


We process the contact and transaction data in order to conclude and fulfill a contract with you. In order to inform you about new developments as well as services and offers from, we will send you corresponding commercial information (e.g. via newsletters) if you are interested and register. You can choose not to receive such information at any time.

 3. Personal data that we process when providing services

When providing services, we process personal data and other data that you choose to save on the infrastructure we use to provide the service, as well as personal data relating to people to whom you grant access to our platform and the applications. In particular, this concerns personal data that is usually collected when the applications are called up, executed and used (log data, e.g. the IP address and the operating system of the user's device as well as the date and access time of the browser). This also includes the data entered by the user as well as the personal-related usage data collected from you.

 4. How and for what we use cookies

We use cookies on our website and applications in order to offer you the best possible user experience and to receive pointers for improving our service.

Cookies are text files that are downloaded to your computer or mobile device when you visit a website or use an application. Some of them (so-called session cookies) are necessary so that we can enable you to use certain functions (e.g. the choice of the desired region, language, access to and the storage of the order progress).

We also use cookies to analyze the use of our website, to optimize our services as well as Enable use of online marketing services.

By adjusting the settings of your web browser accordingly or by setting an opt-out cookie, you can prevent the respective service from storing cookies on your device and collecting data. You can also delete cookies that have already been saved at any time. Please note, however, that some functions of the website or our applications may be restricted or not available if you deactivate the storage of cookies.

5. Data that we collect and process in order to analyze and improve the use of our website

We use Google analysis services to evaluate the use of our website and to obtain information for the purpose of improving our services.

Google Analytics is an analysis service from Google. Google Analytics uses cookies to evaluate your use of the website, to create reports on user activities on the website and to provide us with other services related to the use of the website and applications. We have a legitimate interest in this.

We only use Google Analytics with activated IP anonymization. This means that your IP address will be shortened in Switzerland, the EU or the EEA. The full IP address will only be sent to a Google server in the USA and shortened there in exceptional cases. Accordingly, Google only stores the information collected via cookies in anonymized form and processes it in aggregated form. You can prevent Google Analytics from using your data by downloading and installing a browser add-on to deactivate Google Analytics ( Further information on data protection and your options in connection with Google Analytics can be found here: The provider of Google Analytics and responsible for the processing of personal data in this context is Google Ireland for users in Switzerland and the European Economic Area.

6. How we process and protect your personal data; how long we keep them

We collect and process your personal data in a trustworthy and responsible manner, as described in this data protection declaration and in accordance with the applicable data protection laws. We only store your personal data for as long and to the extent that this is necessary for the purposes described or for legal reasons.

We collect and process personal data only for the purposes for which you provide us with the personal data, as described in this data protection declaration or in accordance with the applicable laws.

The provisions of the Swiss Federal Law on Data Protection (DSG) and the associated regulation (VDSG) and the EU General Data Protection Regulation (GDPR) apply to our processing of personal data. For some occasional processing, the provisions of the GDPR and the provisions of other applicable data protection laws may also apply directly. For these cases, we refer in this data protection declaration to the legal basis (fulfillment of the contract or overriding legitimate interest) on which we process personal data.

In the interests of confidentiality, integrity and contractual availability of personal data, we take appropriate technical and organizational measures. In accordance with our risk assessment, we particularly implement access controls and procedures for regular review, assessment and evaluation of the effectiveness of the measures.

We only store the personal data to the extent and for as long as this is necessary to fulfill the purposes for which the personal data was collected, we have a legitimate interest in storing it or are legally obliged to do so.

7. To whom we pass on your personal data

We only pass on personal data to third parties if this is required by law or to protect our own rights or, if necessary, within the framework of service contracts with contract data processors who have appropriate security precautions and offer sufficient guarantees for compliance with the applicable data protection laws. Only those personal data that are necessary for the fulfillment of the purpose will be disclosed to the third party.

8. Your rights in relation to your personal data

Your rights regarding our processing of personal data:

    You have the right to contact our contact person
    Information about your personal data

    Correction of your personal data

    Deletion of your personal data

    Restriction of the processing of your personal data

to demand. You also have the right to object to the processing of your personal data to revoke your consent at any time and a right to portability of your personal data.

Enforcement of your legal claims: You can submit a written complaint to our contact person or, if necessary, to the responsible supervisory authority.

9. How to contact us

DynaTag AG
Via Albaredo 59
6645 Brione sopra Minusio TI

If you would like to exercise your data protection rights against us, or if you have general questions about data protection at DynaTag or, please contact

You can contact the EU representative at

10. How we can change this privacy policy

We reserve the right to update or adapt this data protection declaration from time to time. The version published on our website applies.

This data protection declaration was last updated in December 2020.